Sustainability Squared Consulting

Sustainability Consulting Services for Businesses in Sonoma County and Beyond

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About Aaron

At INEXPO America, four men are on a stage with a large backdrop that has a blue abstract design. One man is standing at a podium with a microphone, while three men are sitting to the left, listening. The event appears formal, with attendees wearing business casual or professional attire.
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Strategic Sustainability Consultant

  • 10+ years of experience in wine industry sustainability

  • Expertise in decarbonization, clean energy, water stewardship and business sustainability.

  • Proven track record of aligning sustainability goals with business objectives and delivering measurable results.

I’m Aaron—a strategic sustainability consultant dedicated to transforming ambitious environmental goals into measurable business results. For over a decade, I’ve specialized in wine industry sustainability—helping wineries and beverage brands embrace decarbonization, clean energy, water stewardship, regenerative farming, and efficiency as drivers of innovation and growth.

Beyond wine, I’ve partnered with beverage companies, tech firms, and custom projects to design solutions that meet unique sustainability challenges. My work spans governance, manufacturing efficiency, and even integrating sustainability into sales strategies—because real impact happens when sustainability is woven into every part of the business.

I’ve served on boards including The Climate Center, California Sustainable Winegrowing Alliance, and International Wineries for Climate Action. With an MS in Sustainability Management from Kogod School of Business and a BS from Northland College, I bring both expertise and creativity to every project.

When I’m not helping businesses reduce emissions, you’ll find me cycling through Sonoma County, gardening with my family, or exploring Northern California’s incredible landscapes.

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Our Services

  • Graphs showing data trends. The first is a line chart of last year's load over time, with fluctuations from December 2014 to November 2016. The second is an annual heatmap at 15-minute intervals from December 2015 to July 2016, indicating varying activity levels throughout the day and across months.

    Operational Efficiency

    Reduce waste and costs

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  • A circular chart illustrating 2024 emissions distribution. The chart segments include Scope 1 for direct emissions at 5.2%, Scope 2 for indirect emissions at 1.1%, and Scope 3 for other lifecycle emissions at 85.0%. Additional segments show categories like packaging, transportation, and business travel, with percentages ranging from 1.0% to 29.2%, highlighting various sources of emissions.

    GHG Emissions Accounting

    Build a clear emissions baseline

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  • A step-by-step infographic illustrating a climate action plan with five stages: measure and establish baseline, set targets, identify decarbonization levers, planned reductions, and carbon removals, leading to net zero.

    Decarbonization Planning

    Set science-based targets and roadmaps.

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  • A person cleaning solar panels with a rotating brush attached to a hose, sunny outdoor setting with mountains and houses in the background.

    Energy / Water Management

    Optimize resources for resilience

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  • Certified California sustainable logo featuring a wine glass and grapes.

    Certification & Reporting

    Build trust and transparency

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  • Close-up of a metallic pipe or tube with blue and purple neon lights visible through the opening.

    Project Implementation

    Sustainability projects don’t always fit neatly into a box, so please reach out for interest in any custom projects.

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Testimonials

  • A young woman with curly black hair, wearing glasses, hoop earrings, and layered necklaces, smiling in an indoor setting with a blurred background.

    Josh Prigge, Sustainability Consultant, Sustridge

    I’ve had the privilege of working with Aaron for several years across multiple sustainability projects during his time at Jackson Family Wines and the IWCA. Aaron is exceptionally smart, thoughtful, and dedicated, combining deep technical expertise with a work ethic that consistently delivers results. He’s one of the most reliable and genuinely great people I’ve collaborated with, and I highly recommend him to any organization seeking top-tier sustainability consulting.

  • Picture of Cameron Bard

    Cameron Bard, Chief Revenue Officer, Madison Energy Infrastructure

    I’ve had the privilege of collaborating with Aaron to drive clean energy projects forward for years now and cannot speak more highly of his tenacity, creativity, and attention to detail. Aaron brings a unique combination of research, market knowledge, and hands-on experience delivering renewable strategies and high-impact investments.

  • Headshot of a smiling man with short brown hair and a beard, wearing a gray suit and white shirt against a light background.

    Julien Gervreau, Sustainability Practice Leader, Sensiba LLP


    Aaron is one of the most well-rounded sustainability professionals I’ve had the pleasure of working with in my career. He offers a great balance of deep technical expertise in sustainability management and is able to translate that into actionable insights for business leaders who are grappling with the challenge of how to implement these initiatives in the real world.

  • Charlotte Hey, Executive Director of International Wineries for Climate Action

    Charlotte Hey, Executive Director, International Wineries for Climate Action

    Aaron’s leadership, insight, and unwavering commitment to advancing climate action in the wine sector have been invaluable to our mission. His contributions strengthened IWCA’s governance and reinforced our collective drive toward measurable sustainability. We are deeply appreciative of his dedication and  contribution to promoting carbon emission reduction in the broader wine community.

  • Ryan Swanson headshot

    Ryan Swanson, President, Enesfere Technologies

    Since 2017, I have worked with Aaron on energy projects at six wineries. The projects include refrigeration and compressed air system tuning, solar PV installations, wastewater aeration upgrades, and thermal load shifting, among others. In each initiative, Aaron was the best manager and coordinator that one could ask for. He is truly committed to his profession, and he makes things happen.

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Let’s work together

Frequently Asked Questions

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  • We provide end-to-end sustainability consulting—from operational efficiency and GHG accounting to decarbonization planning, energy and water management, ESG reporting, and custom implementation projects. Every solution is tailored to your business goals and designed to deliver measurable impact.

  • Getting started is simple. Contact us through our form or send an email to aaron@sustysquared.com . We’ll assess your needs, outline next steps, and provide clarity on timelines, deliverables, and expected outcomes.

  • We combine deep technical expertise with a strategic, human-centered approach. Our work goes beyond compliance—we help you turn sustainability into a driver of innovation, resilience, and growth.

  • You can reach us anytime via our contact page or email at aaron@sustysquared.com. We aim to respond quickly—usually within one business day.

  • Pricing is project-based and reflects scope and complexity. After an initial consultation, we provide a transparent proposal with clear deliverables and no hidden costs.

  • Collaborative and results-driven. We guide the process, bring actionable insights, and keep projects moving—always with clear communication and measurable outcomes.

  • Yes. While we have deep expertise in wine and beverage, we also partner with tech firms, food producers, and other sectors facing sustainability challenges.

  • Absolutely. We design decarbonization roadmaps aligned with science-based targets and global frameworks like Race to Zero, ensuring your goals translate into actionable strategies.

  • Yes. We support recognized certifications and ESG reporting standards, including GRI and TCFD, to help you build credibility and transparency.

  • We thrive on unique challenges. From zero-waste packaging to water reuse systems, we design and implement tailored solutions that deliver environmental and financial impact.

  • Through data. Every engagement includes clear KPIs, baselines, and reporting to ensure progress is measurable and aligned with your business objectives.